University aping the corporate world: the 5 dumbest way they waste money

Mar 30, 2012

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The theme of a lot of Rich DeMillo’s blog and book is to consider what does, and what does not, add value to what a University is supposed to be doing. This post is about ‘branding’. Sounds very ¬†familiar…………

Post by Jonathan Rees

Clinical academic and skin watcher at the University of Edinburgh

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